Posted 5 days ago
Pessoa Coordenadora de Marketing Global
Job description
OUR PEOPLE, TOGETHER, LEAD WITH CONSCIOUSNESS. At Natura, we have the potential to drive meaningful transformations. This is made possible through the innovative products of Natura and Avon; the memorable experiences of Bluma's beauty services and our financial education platform, Emana Pay. Brands and services that are relevant to those who use them and recognized for our commitment to leading regenerative businesses. Role Type Permanent What will you be doing here? Ser a pessoa guardiã da estratégia de Perfumaria Masculina, combinando alta expertise em gestão de P&L com visão de negócio para transformar indicadores de mercado e diagnósticos financeiros em inovações rentáveis. Liderar o funil de inovação garantindo viabilidade financeira, eficiência operacional e crescimento de market share, sustentando decisões em análises robustas e ferramentas de visualização de dados. What knowledge and experiences will you need to bring to share with our network? Gestão de Performance: Extrair e analisar dados complexos via Tableau/BI para monitorar a saúde da categoria em tempo real, além de interpretar dados Kantar, Nielsen e Euromonitor para identificar gaps e oportunidades de crescimento. Funil de Inovação: Liderar o ciclo de vida do produto (do conceito ao lançamento), garantindo que a viabilidade técnica e financeira caminhe junta com a excelência olfativa em contato constante com times multidisciplinares (P&D, Supply Chain, Operações Comerciais, etc.), assegurando um business case sólido e sustentável. Gestão Orçamentária: Controlar a verba de marketing focando na alocação eficiente de recursos para maximizar o ROI. Quais os requisitos? Experiência sólida em mercados com alta aderência ao público masculino (Perfumaria, Grooming, Moda Masculina, etc.); Repertório de negócio com domínio de P&L, alta capacidade analítica e letramento financeiro; Inglês e/ou Espanhol fluentes para negociações e fóruns com geografia internacional; Trendwatching: capacidade de identificar tendências globais de bem-estar e comportamento masculino para antecipar movimentos da concorrência. Quais os diferenciais? Passagem por empresas que são referência em branding para o público masculino; Vivência internacional ou gestão de projetos multiculturais na América Latina. What will you find here? We are more than just a workplace: we build and live the Well-Being Ecosystem daily, based on the harmonious relationship between each individual, their surroundings, and the environment they are part of. In addition to offering benefits focused on social, physical, financial, mental, and emotional well-being, we promote an environment of prosperity, belonging, and purpose, strengthening a solid network of support, expanded awareness, and respect for diversity, equity, and inclusion. We are a movement that transforms the way of living and doing business across 14 countries in Latin America, always guided by consciousness. Do you know someone at Natura? If so, ask for their corporate email and use it to request a recommendation when applying for a position. It’s an excellent opportunity to strengthen your network and advance in our selection process! Natura celebrates and embraces diversity in all its forms and pluralities. We encourage #Women, #BlackPeople, #PeopleWithDisabilities, individuals from the #LGBTQIA+ community, #PregnantWomen, and people aged #50+ to apply for this position Imagine how amazing it would be to be part of a company with over 14,000 employees, 5 million consultants, and a presence in 14 countries! This is Natura! For over 55 years, we have been innovating and promoting Well-Being for All — isn’t that inspiring? Check out our opportunities and come be a part of this transformative story! We are the Bem-estar Bem Ecosystem, and we have a network with extraordinary potential to drive transformative change in the world, through innovative products from Natura and Avon, the unforgettable experiences of Bluma beauty services and our financial education platform for consultants, Emana Pay. All relevant to our clients and differentiated by our commitment to regeneration. Leaders in the Latin American beauty market, we are present in 14 countries, with 3.5 million consultants.
Skills and functions
- Marketing