OUR PEOPLE, TOGETHER, LEAD WITH CONSCIOUSNESS. At Natura, we have the potential to drive meaningful transformations. This is made possible through the innovative products of Natura and Avon; the memorable experiences of Bluma's beauty services and our financial education platform, Emana Pay. Brands and services that are relevant to those who use them and recognized for our commitment to leading regenerative businesses. Role Type Permanent What will you be doing here? Analista de Dados e Analytics focado na transformação de dados complexos em estratégias acionáveis de CRM e Growth. Experiência sólida na construção de relatórios executivos, identificação de hipóteses para otimização de campanhas e na integração entre times técnicos e áreas de negócios. Domínio em SQL, Python e Databricks para manipulação de grandes volumes de dados, além de criação de dashboards dinâmicos em Tableau. Conhecimento aplicado em segmentação de base, clusterização e mensuração de impacto. What knowledge and experiences will you need to bring to share with our network? Experiência Profissional Ponte Dados & Negócios: Atuo como ponto focal de Analytics para as equipes de CRM e Growth, formulando e testando hipóteses de comportamento do usuário para otimizar jornadas e retenção. Processamento & Modelagem: Utiliza SQL, Python e Databricks para extração de grandes volumes de dados, aplicando técnicas de clusterização para refinamento de segmentações de público. Visualização & Executivo: Desenvolvi dashboards estratégicos em Tableau para a diretoria, traduzindo métricas técnicas em relatórios executivos de ROI e performance de campanhas. Mensuração de Impacto: Estruturei análises de testes A/B e modelos de propensão para medir o uplift real das ações de CRM, garantindo maior eficiência no uso do orçamento de marketing. Principais Competências Análise & Big Data: SQL (Avançado), Diferencial: Python (Pandas, NumPy, Scikit-Learn), Databricks, PySpark. Visualização & Métricas: Tableau, Excel Avançado (Power Query/VBA). CRM & Growth: Testes A/B, Clusterização, Modelos de Propensão. Diferencial: Análise de Cohort, LTV, CAC, Churn, Estatística & Negócios: Formulação de Hipóteses, Storytelling com Dados, Interface Executiva. Diferencial: Inferência Causal. #LI-JU1 What will you find here? We are more than just a workplace: we build and live the Well-Being Ecosystem daily, based on the harmonious relationship between each individual, their surroundings, and the environment they are part of. In addition to offering benefits focused on social, physical, financial, mental, and emotional well-being, we promote an environment of prosperity, belonging, and purpose, strengthening a solid network of support, expanded awareness, and respect for diversity, equity, and inclusion. We are a movement that transforms the way of living and doing business across 14 countries in Latin America, always guided by consciousness. Do you know someone at Natura? If so, ask for their corporate email and use it to request a recommendation when applying for a position. It’s an excellent opportunity to strengthen your network and advance in our selection process! Natura celebrates and embraces diversity in all its forms and pluralities. We encourage #Women, #BlackPeople, #PeopleWithDisabilities, individuals from the #LGBTQIA+ community, #PregnantWomen, and people aged #50+ to apply for this position Imagine how amazing it would be to be part of a company with over 14,000 employees, 5 million consultants, and a presence in 14 countries! This is Natura! For over 55 years, we have been innovating and promoting Well-Being for All — isn’t that inspiring? Check out our opportunities and come be a part of this transformative story! We are the Bem-estar Bem Ecosystem, and we have a network with extraordinary potential to drive transformative change in the world, through innovative products from Natura and Avon, the unforgettable experiences of Bluma beauty services and our financial education platform for consultants, Emana Pay. All relevant to our clients and differentiated by our commitment to regeneration. Leaders in the Latin American beauty market, we are present in 14 countries, with 3.5 million consultants.