At ABB, we help industries run leaner and cleaner—and every person here makes that happen. You’ll be empowered to lead, supported to grow, and proud of the impact we create together. Join us and help run what runs the world. This position reports to: Marketing & Sales Manager ELSB/ELSP __ Your role and responsibilities In this role, you will have the opportunity to develop and maintain a highly effective sales channel strategy for a specified market (global/regional) to improve ABB’s market penetration and achieve its growth aspirations. Each day, you will plan and ensure the execution of the business area/division sales strategy to achieve both qualitative and quantitative targets for the assigned channel in a profitable way with a focus on orders, revenues, growth, margin, market share, sales productivity, and customer satisfaction. You will also showcase your expertise by leading, developing, and coaching the related Channel Sales organization. The work model for the role is: Hybrid This role is contributing to the SP/SB in Colombia. Main stakeholders are PB, OEMs, and installers. You will be mainly accountable for: Defining and implementing the specified market (global/regional) channel sales strategy, in accordance with the marketing and sales strategy and ensuring regular follow-up to achieve them. Implementing annual performance assessments and forecast processes for channel partners. Ensuring appropriate communication, promotion, and training activities are in place for our channel partners. Designing the policies and relevant standards (e.g., market segmentation, customer due diligence, cybersecurity) to be used globally for channel partner evaluation and certification. Qualifications for the role You are highly skilled in sales; you enjoy working with empowered, focused teams and the electrification market Ability to demonstrate your experience in / Have established skills / advanced skills / You have 6 years of experience in panelbuilders, end-users, and integrators. Possess an enhanced knowledge of electrical equipments You are passionate about strategic thinking and leadership Degree in Electrical engineering You are at ease communicating in Spanish and English You hold current work permission valid in Colombia Building a cleaner, smarter future takes all kinds of minds: the curious, the courageous, and the creative. That's why we welcome people from all backgrounds and experiences. Ready to make an impact? Apply today or visit https://www.abb.com to learn more about the impact of our solutions across the globe. Why ABB Working at ABB gives you the opportunity to contribute to a healthier and more prosperous world. Add to your story by joining a passionate team, focused on pushing the boundaries of technology to drive performance, shape new business models and find new ways of working that benefit our customers, partners and society. We want you to be proud of being part of ABB. We care At ABB, we care about our people and their stories. We create safe, fair, equitable and inclusive working environments in which our people can succeed and develop, regardless of gender, ethnicity, sexual orientation or cultural, religious or social background. Diverse teams make us stronger. ABB is also committed to a high standard of integrity in everything we do. We grow We help our people succeed and develop, and we empower them to create their own careers at ABB. Our benefits, reward and development programs encompass a wide array of offerings. How to apply Do you want to shape the future, together with us? Get more insights into our recruitment process and find some helpful tips and tricks how to join the team. Make our story your story.