Posted 2 days ago
Content Marketing Manager (US Market)
Job description
About the Role
A fast-growing, seed-funded AI communication SaaS company is looking for a Content Marketing Manager to own and drive content strategy for the US market. This is a pivotal, end-to-end role where you'll shape how thousands of businesses discover, understand, and trust the product — defining the brand voice across every stage of the customer journey, from performance ads to organic content. You'll work closely with an ambitious, high-velocity team and have real ownership from day one.
The company builds AI-powered phone assistants for small and medium-sized businesses, automating inbound and outbound calls, appointment scheduling, and customer service — a rapidly growing sector within B2B SaaS.
What You'll Do
- Own content marketing for the US market — shaping how businesses discover, understand, and trust the product.
- Define the brand voice across the full customer journey: performance ads, landing pages, organic content, and product messaging.
- Write and own website and landing page copy specifically tailored to US audiences.
- Write high-performing copy for paid channels including Meta, Google, and LinkedIn.
- Script ad creatives for video platforms (e.g., YouTube) and paid social.
- Create and execute organic content strategies across social media platforms.
- Collaborate with creators, customers, and influencers to produce authentic, resonant content.
- Use user research, A/B testing, and performance data to continuously improve messaging effectiveness.
- Contribute to product positioning and go-to-market messaging strategy.
What We're Looking For
Required:
- 4+ years of experience in Content Marketing, Copywriting, or Growth Marketing.
- Proven experience in B2B SaaS or a fast-growing software environment.
- Outstanding English writing skills, specifically tuned for a US audience — native or C2 proficiency required.
- Strong understanding of performance marketing principles and conversion-focused copywriting.
- Hands-on experience writing copy for paid channels (Meta, Google, LinkedIn).
- Experience scripting ad creatives for YouTube and paid social formats.
- Track record of building and executing organic social content strategies.
- Analytical mindset with experience using A/B testing and analytics to drive content performance.
Nice to Have:
- Experience collaborating with creators, customers, or influencers on content production.
- Background in user research to inform and refine messaging.
- Experience contributing to product positioning or go-to-market strategy.
You'll thrive here if you: enjoy autonomous, self-directed work; love experimentation; are equally at home being creative and analytical; and want real ownership in a startup environment.
Compensation & Benefits
- Salary: €70,000 – €150,000 per year, depending on experience.
- Opportunity to grow with a company scaling rapidly in the AI/SaaS space.
Please note: visa sponsorship is not available for this role.
Location
This is an on-site role based in Vienna, Austria. Candidates must be willing and able to work from the Vienna office. Remote work is not available for this position.
Skills and functions
- Marketing